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Web Writing Tips: Painful Truths You Can Fix in Your Online Writing

10/19/2017

© Lyn Lomasi; Owner|Ordained Shaman at Intent-sive Nature & Brand Shamans Content Community LLC

If you’re a web writer, there are some things you’re probably doing that you just shouldn’t. Learn how to examine your web content to find the painful truths you can fix in your online writing.

You Need To Write For Search

This is where many people new to online writing often struggle. But it’s really not as hard as one might think. Start with one easy good SEO technique, such as LSI and build up from there. Stay away from blackhat methods, as these may appear to work at first but can be the downfall of your entire site or blog.

You're Not Writing For Your Intended Audience

Are you writing to yourself or to your targeted readers? Sometimes, that’s the same thing. But occasionally, it's really not. The good thing is you can fix that. Simply pay attention to comments in your online writing, as well as where your readers are coming from.

Your Content Needs To Be Shareable

Read your online writing back to yourself. Is it something you would share if written by someone else? The title should make someone want to click and read it (but please avoid clickbait). The main image and first paragraph should make them want to keep going. The rest should provoke them to reshare it when finished.

Proper Grammar And Spelling Is A Must

If you can’t spell correctly or use way too many commas, do you really think people are going to take you seriously? Study up on your grammar and spelling and use free tools to analyze your online content writing before hitting publish. Even better, hire a professional editor. Your readers will thank you by not clicking away when you avoid the nonsense.

If You Can’t Word It Right, Your Audience Can’t Read It Right

This falls in line with grammar and spelling. If your posts are all over the place or are nonsensical, your readers can’t follow along and will just go away. Be sure you are saying what you mean so that people can actually read your online writing and understand it as intended. Otherwise, you’ll either get misinterpreted or skipped over very quickly.

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How To Start A Review Blog

10/18/2017

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Do you like trying new products or reading new books? Want to make money or earn free samples for it? Here’s how to start a review blog.

Choose a Platform For Your Review Blog

The first step in starting a review blog for books or other products is choosing the platform you will use. There are many to choose from, such as Weebly, Blogger, and WordPress. I personally recommend Weebly because of the versatility and the fact that beginners can jump right in. If you’re also a pro, not to worry. You can edit the CSS if you want to, but the default drag and drop options make it simple and fun for everyone. In addition to hosting, if you want a dot com domain, you will also need a domain manager. I recommend GoDaddy because of the low pricing and dependability. However, there are lots to choose from.

Build Your Blog

Once you’ve chosen your platform, it’s time to build your blog. This is relatively quick and simple if you’ve chosen one of the more easy platforms. You can choose your template/theme, colors, and so on. You should also be able to choose which pages you’d like and customize each page with the text, images, and anything else you need to. If you’re going to be reviewing products, you’ll want sections for ads on each page. This will help you earn revenue.

Make Sure You Have These Important Pages

At the very least, in my experience, every review blog should have a homepage, a blog page, an about/contact page, and a review policy page. By law, you will need to have a review policy and disclose when you receive products or cash in exchange for reviews. All of the pages and policies mentioned will help your audience have a positive experience with your blog.

Monetize Your Blog For Revenue

Join affiliate programs, such as Amazon Associates, Rakuten LinkShare, CJ.com, and Google AdSense in order to generate revenue. This will allow you to earn revenue with ads that are aligned with the products you review. Sometimes you can align an exact product this way for the best results. Be careful to read the terms of each company and make sure you are following their guidelines if you join. Some may require your blog to be a certain age or have a certain number of posts first.

Start Writing Posts

Once you have made all of your pages, done what you can to monetize, and have something to review, start making posts. The more active your blog is, the better chance you have of people seeing it. At first, it might seem you are talking to yourself. Don’t worry. People will come if you keep writing. Be sure to learn some whitehat SEO techniques to help that along.

Market Your Blog To Companies

Once you have some posts up, you can market your review blog to companies via proper SEO, social media, and by sending pitches out to those who share your interests. It may take some time to build a steady following and you may need to at first review products and books you already own. But in no time, you will start getting more requests than you can handle if you do it right.

Happy blogging! If you have any questions, please comment below or Contact Us and we will do our best to assist.

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Web Writing Tips: Painful Truths You Can Fix in Your Online Writing

How To Start A Review Blog

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