Your Writing Is What You Make It: Elevate Your Writing To Prosperity

© Lyn Lomasi; Owner|Ordained Shaman at Intent-sive Nature & Brand Shamans Content Community LLC

In today's world, our words online are very powerful. They can bring people together, spark new ideas, and make big changes. What we decide our writing is worth can really make a difference. As we make our way through the world of writing and sharing online, it's not just about how much we charge. It's about understanding how our words can touch others and help us grow. Let's learn together how to see our writing as something special, more than just selling words, but sharing something meaningful.

The Art of Valuing Your Craft

In the realm of digital content creation, where the written word acts as the bridge between businesses and their audience, the value we place on our writing shapes its perception and, ultimately, its impact. As a seasoned artisan of words, a guide in the intricate dance of communication, and a steward of a thriving content & branding platform, I've journeyed through the landscape of web writing, witnessing firsthand the delicate balance between value, quality, and perception. Today, I'm here to share with you how to magnify the worth of your writing, not just as a service, but as a pivotal force for transformation and growth.

Discounts Are Fine, To A Certain Point: Cultivating Worth Beyond Sales

Offering discounts can be a strategic move to welcome new clients or appreciate the loyal ones. But you still should keep the worth of your writing in mind. It's vital to anchor the price of your writing in its true value. Think of your writing as a precious gem, like a Sapphire, known for its wisdom and divine favor. Just as a gem's worth is inherent, so is your writing's.

When setting prices, consider the energy, knowledge, and craftsmanship infused in each word. Offering discounts is a gesture of goodwill, but let the inherent value of your craft be the star that guides your pricing strategy. The lower you are willing to go, the less valuable people will see your content. Give discounts, but don't go so low that it's not worth both your time, as well as the value the client will get from it.

The Proof Is In Your Work: The Testament of Quality

Quality web writing is getting more difficult to find. In an ocean of content, where everyone has a platform to voice their thoughts, the lighthouses are those who prioritize quality.  More and more people are discovering they can put their words online. This is a good thing, as far as communication. But those looking up specific information need accuracy and quality.

This is where you come in as a web writer and prove to your client that your work is worth top dollar. Sometimes it takes that client paying a low quality writer less and finding out the hard way that they should have continued coming to you. I’ve had clients return after doing this more than once. It’s like the old saying goes “You get what you pay for.” Some people charge less than they’re worth, but in many cases, quality writing will cost more because of the time and energy put into creating a quality piece.

Your writing should be like a finely cut Diamond, each facet meticulously crafted to reflect the brilliance of clarity, accuracy, and engagement. Show your clients that investing in your services is akin to choosing a masterfully crafted piece over a mere stone. Your work's caliber will not only draw clients back but also attract those seeking craftsmanship that stands the test of time.

Word Gets Around: The Ripple Effect of Your Rates

The pricing conversations you have with one client can set precedents that ripple through your professional network. Like the interconnected roots of a forest, word of your pricing strategy spreads among the business community. Ensure your rates reflect the Ruby's strength and passion, embodying the value and intensity of your effort and skill. A consistent, fair pricing model signals to the market the standard you uphold, encouraging respect and recognition for your work's true value.

Remember that business owners talk to each other often. This includes many topics, but who they hire for writing and other services essential to success is very common. If you charge one client a fee that is significantly less than you usually charge, other business owners will learn this and expect the same deal. The reason for the deal often doesn’t matter. Keep things consistent and accurate where your prices are concerned. You want the word to get around regarding your quality, instead of your low price.

Pricing For Purpose And Actual Value

To sustain the value of your writing in a market that fluctuates like the phases of the Moon, anchor your rates to the tangible and intangible benefits they bring. Consider the transformation your words enable for your clients and their audiences. Align your pricing with the Quartz crystal, known for its versatility and amplifying power. Your writing should not only meet the immediate needs of a project but also echo its value across the wider objectives of your clients' businesses.

In nurturing the worth of your writing, remember that it's an extension of your unique voice and vision. Your articles, blog posts, and web content are more than commodities; they are vessels of change, bridges of connection, and beacons of insight. As you weave your wisdom into words, let the principles of value, quality, and integrity guide you. Your writing is not just your craft; it's a reflection of your soul's mission to inspire, enlighten, and transform.

The lower your price, the less value is likely to be given to your content. Remember that word gets around. So, whatever one business owner feels it’s worth may be what others are saying as well. In order to keep your value high, you need to keep your quality high and price your work accordingly and consistently. Obviously, there is some customizing involved in most web projects, based on topic matter, research, word count, and so on. But try to be as consistent as possible and consider the value of your time, as well as what the client will potentially get from said work.

Looking Forward

As we walk this path together, crafting legacies through the power of the written word, let us do so with the understanding that our work's value is a testament to our dedication, skill, and the profound impact we aspire to make in the world and the lives of those we touch. Your work is worth what you make it worth. So, be sure to price it accordingly, limit the bargaining to a reasonable point, and show your clients what you're really worth.

Disclaimer: Crystal and healing interpretations are for informational purposes only. Your results may vary. Be safe and wise on your magical journey.